World Manufacturing Convention
- Chinese name
- 世界制造业大会
- Organizer
- Anhui Provincial People's Government (安徽省人民政府)
- City
- Hefei
- Held
- September
- Cadence
- annual
- Website
- 7201193468
World Manufacturing Convention is a major manufacturing-industry conference and expo held in Hefei, Anhui, that has repeatedly positioned AI-enabled presentation and interaction as a core part of its on-site experience, making it a practical showcase for how digital humans are used in large-scale public industrial events. In the materials provided, digital humans appear as virtual hosts and presenters in opening or press contexts and, more importantly, as exhibition-floor explainers that guide visitors through displays via scripted narration, interactive Q&A, and multimodal interfaces such as voice, gesture, and touchscreen kiosks, often paired with “smart” electronic brochures and other automated guidance systems. The convention’s exhibition design is described as increasingly immersive, using metaverse-style framing and XR/VR/AR/3D visualization to make manufacturing processes and products easier to understand, and at least one recent edition is characterized by scenario-based demonstration zones where visitor engagement is organized around coordinated guidance that blends digital-human explanations with human staff and automated guide devices. In this context, the convention functions less as a single “digital human project” than as a recurring deployment venue where digital humans are integrated into event operations and industrial storytelling, showing how virtual presenters and guides can be operationalized to scale explanations, standardize messaging, and support interactive visitor experiences in manufacturing-focused public exhibitions.