Taotian Group

中文摘要 ↓

Registered name
淘天有限公司
Unified Social Credit Code
91330110MACH29U00U registered in Zhejiang 浙江
WeChat
  • 淘天集团研究中心 (Official)

Round-the-clock live commerce · Models and generation engines

Taotian Group (淘天有限公司), the Alibaba group set up in 2023 to run Taobao and Tmall, builds its own digital humans for livestream commerce.

In 2025 it launched TaoAvatar, a 3D real-person digital human used as an AI shopping guide in Taobao Vision stores. For the 2025 harvest festival its Taobao Live technology department built a digital human livestream room using its high-expressiveness digital human generation, which reproduces a host’s micro-expressions and lip movements and answers viewers in real time. Its TaoLive AIGC team has also released AptAvatar, a digital human video generation framework.

Taobao and Tmall have their own records.