Shanxi Zhisheng Media Technology
- Registered name
- 山西智胜传媒科技股份有限公司
- Unified Social Credit Code
91140100757282425Yregistered in Shanxi 山西- Stock code
NEEQ:873872NEEQ 新三板
- 7766748426
Civic identity · Scenic-area service
Shanxi Zhisheng Media Technology (山西智胜传媒科技股份有限公司) is a Taiyuan company registered on 18 February 2004, combining design, production, print and film media agency work, marketing planning and large-event planning as a regional full-service media business. Its registered capital is 10.736666 million yuan, fully paid, and its registering authority is the market supervision administration of the Shanxi Transformation and Comprehensive Reform Demonstration Zone. It carries an eighteen-year partnership with Shanxi Broadcasting and annual revenue approaching one hundred million yuan. It was listed on the National Equities Exchange and Quotations under code 873872 on 3 August 2022.
Its position in the digital human value chain is as a producer, by initiation rather than by manufacture: the company started the Qingniao project, and the character itself was built with Shiyou Technology (世优（北京）科技股份有限公司).
Qingniao (青鸟) made its public debut in March 2023 at the Digital Cultural Tourism Brand Innovation Conference in Taiyuan, presented as Shanxi’s cultural tourism virtual star promoter. Its design derives from the small bird perched on the back of the Jinhou Bird Zun, the Western Zhou bronze that is Shanxi Museum’s signature treasure, and contemporary sources described it as both Shanxi’s first hyper-realistic virtual digital human and the first of its kind in China’s cultural tourism industry. A municipal government article later confirmed that development had been initiated by this company around the time of its 2022 listing.
In 2025 the Qingniao project — “Virtual Digital Human Qingniao Empowering Cultural Tourism Applications” — was selected from Shanxi Province onto the national metaverse typical-case roster — a state recognition rather than a commercial disclosure.
The company’s own Weibo account posts under the event brand 山西文旅艺术大赏 and verifies under the registered name. Note that several unrelated companies share the 智胜传媒 short form, in Zhoukou, Yichang and Beijing, and that a separate Taiyuan company, 山西智胜文化传播有限公司, is a different legal person.