Hunan Broadcasting System Media Group
- Registered name
- 湖南广播影视集团有限公司
- Unified Social Credit Code
91430000344758368Gregistered in Hunan 湖南
Hunan Broadcasting System Media Group (湖南广播影视集团有限公司) was established on 25 June 2015 and is registered in Changsha’s Kaifu District, a wholly state-owned limited liability company with registered capital of 3.05 billion yuan and 龚政文 as legal representative. It was formed by integrating Hunan Radio and Television (湖南广播电视台) with 芒果传媒, and holds four satellite channels, six terrestrial channels and three digital pay channels. The broadcaster itself is a 事业单位 with its own institutional registration and is a separate legal person from this enterprise.
Its position is as a platform carrier: it distributes AI anchors across its own channels to an audience. 湖南经视 has put the AI anchors Shengsheng (声声) and Shuangshuang (双双) into news broadcasting, paired with human presenters and labelled as AI-generated throughout, with the machines taking scheduled bulletins and weather while human reporters keep the longer public-affairs work.
The group states that the anchors run on its own 芒果大模型, which it says has incubated more than eighty agents across over thirty programmes and cut single-item production cost by roughly ninety per cent. That the model is self-developed is the group’s own account; no independent source confirms it, so the carrying is established here and the authorship is not.