Beijing Municipal Bureau of Culture and Tourism

中文摘要 ↓

Chinese name
北京市文化和旅游局
Pinyin
Běijīng Shì Wénhuà hé Lǚyóu Jú
Unified Social Credit Code
11110000MB16786141 registered in Beijing 北京
Website
Weibo
1936009361
WeChat
  • 文旅北京 (Official · Channel)

Government service delivery · Scenic-area service

The Beijing Municipal Bureau of Culture and Tourism (北京市文化和旅游局), registered at 1 Liuzhuang Road in Tongzhou district, is the Beijing municipal government department for culture and tourism.

On 27 July 2025, the first anniversary of the Beijing Central Axis’s World Heritage listing, it and China Radio International’s CRI Online launched a series following the AI digital human Jingling (京灵) through the axis’s intangible heritage. In January 2025 it co-issued, with the municipal Science and Technology Commission and other departments, the Beijing action plan for technology-empowered culture (2025–2027), which calls for more interactive digital humans and for virtual digital human concerts, immersive cinemas and dome theatres. In May 2026 it issued the Beijing Action Plan for Promoting “AI + Culture and Tourism” (2026–2028), which includes a “pocket AI tour guide” and AI digital customer service, and with the Beijing Municipal Bureau of Economy and Information Technology it issued the October 2025 industrial tourism plan, which supports AI and metaverse applications at industrial tourism sites.